Cooperative Music Event Video

The brief

One video, two audiences. People who were at the first night should recognise it straight away. People who missed it should want to be at the second. And it all had to work in a phone feed, where you have a second or two before someone scrolls past.

Shooting the night

He filmed on the dance floor and around the venue, plus street shots on the way there. Party footage is dark and never stands still, so the edit leans into that with motion blur, colour washes and light leaks instead of trying to make it look clean.

Cut for the feed

The film is vertical from the first frame and runs 44 seconds. The SO SO LOBI 2.0 title sits big and red over the street footage, so even a quick scroll tells you a second edition is coming.

Why it mattered

It was his first project with SO SO LOBI. Being part of a crew that turns a good night out into money for people who need it made it easy to say yes, and it was a great experience to bring that help. The film was made in collaboration with Basmatie, a volunteer-run organisation in Ghent that supports people in Sudan affected by conflict and displacement.

The result

The film went out on SO SO LOBI's Instagram to promote the second edition. No figures to share.

Questions people ask

What is SO SO LOBI?

SO SO LOBI is a collective that organises music events and raises money for humanitarian causes through them. You can follow it on Instagram at _sosolobi_.

What is an aftermovie?

A short film made after an event from footage of the night. It thanks the people who came and shows everyone else what they missed, which is why it often doubles as the teaser for the next edition.

Who made the SO SO LOBI film?

The founder of SPC Studio directed, filmed and edited it.

Can SPC Studio make an aftermovie or teaser for my event?

Yes. We film and edit event videos for Instagram and other social channels, from the night itself to the final vertical cut.